Is A Smartwatch A Need Of This Decade? Let’s Take A Closer Look At Some Crazy Statistics
So, are smartwatches a need for this decade?
And if that's the case - then WHY?
What's in a smartwatch that makes it worth buying for people?
After all, the global smartwatch market size was $22.02 billion in 2021.
Not only that but it's also projected to reach $58.21 billion by 2028.
That's a CAGR of 14.9%.
So back to the question - why EXACTLY are people buying a smartwatch?
Is it the design?
Do they want to look hip?
Are they more stylish?
Or is it something else?
Well, in this blog post, we'll take a closer look at the exact reasons, at least according to buyers themselves, why exactly are they buying smartwatches.
So without further ado, let's get started.
Actual Reasons Why Do People Buy Smartwatches? [Based on Surveys]
For this section, we'll be taking a look at a survey conducted by Android Central.
As most tech geeks already know - Android Central happens to be one of the most interesting places when it comes to recording and observing user behavior.
So, keeping that in perspective, here's what the survey of 1,536 users indicates.
50.26% (772 votes) pointed to the fact that convenience was the biggest reason they bought a smartwatch.
Convenience, as they pointed out, includes staying notified, controlling the camera and music remotely, and sending out calls, and text messages.
On the other hand, 22.79% (350 votes) highlighted fitness tracking features of the smartwatch - and how they convinced them to buy a smartwatch.
Moving towards health features - to which, 17.9% of the voters (275 votes) suggested that those features were the reason why they bought a smartwatch.
Lastly, only 2.99% were lured in by the aesthetics of the smartwatch.
Read the interesting survey here: Our latest poll highlights the biggest reason why we buy smartwatches | Android Central
In another survey conducted by Business Insider based on the responses of 349 respondents - 1/3 said accessing notifications remotely is the most significant benefit of a smartwatch - for the sake of productivity, they added.
On the other hand, 27% of the people said that they just wanted something that can do more than just "tell the time".
For that reason, they chose to buy a smartwatch as opposed to a conventional watch.
And around half of the 24% of the respondents pointed towards fitness tracking and health monitoring to be among the most prominent reasons for buying a smartwatch.
Survey Also Suggests HOW Do People Use Smartwatches?
Simply put, all 42% of those people reasonably relied on their smartwatches to keep track of their data.
In addition to that, Smartwatch owners also pointed out that they tend to work out more than the conventional watch owners - meaning that owning a smartwatch actually helped them work out more - and it contributed to their overall motivation to work out as well.
And here's a fun fact: To reap that benefit, you don't have to be an American.
If you have health insurance, call your insurance today, and ask them whether you can use your smartwatch data to get a discount on your health insurance.
Let's Close Today's Discussion With This: Here's WHY Smartwatch Is A Need Of This Decade.
Let’s take a good look at all the statistics from different surveys – all in one place – that suggest WHY smartwatch is a need for this decade:
The global market size for smartwatches is increasing at a whopping 14.9% CAGR - it's projected to reach $58.21 billion by 2028 - it simply means that people are grabbing smartwatches off the racks.
- 50.26% of people bought a smartwatch because it offered more convenience than the conventional watch.
- 22.79% bought it due to access to fitness tracking features.
- 17.9% pointed toward health features.
- 2.99% said that it made them feel more stylish.
Another Survey based on 349 respondents had the following responses:
- 1/3 said accessing notifications to be the most significant benefit.
- 27% of them were flattered by the increased functionality that it offered.
- 24% of the respondents pointed towards fitness tracking.
Are you looking to buy a smartwatch? Jump straight to our smartwatch collection right now!